Allaland

Design Philosophy

Posted on: January 30, 2006

I think this quote is really good at summing up my design philosophy:

“You know you’ve achieved perfection in design, not when you have nothing more to add, but when you have nothing more to take away.” — Antoine de Saint-Exupery

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Alla Zollers

I design products and services that just. make. sense.

When products make sense, customers are happy.

If customer are happy, they sign-up, stay on site, engage, share, and buy your product or service.

Happy customers allow companies to profit in both senses of the word.

I provide the following services:

• Heuristic Evaluations
• Discovery Research
• Strategy and Vision Development
• Information Architecture
• User Experience Design
• Usability Testing

You can find me on:
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